Vivek Sridhar - Portfolio

The Story Since 2013

With nearly a decade in product design, I’ve built my career around simplifying complexity. From enterprise systems to user-facing digital products, I focus on creating experiences that are intuitive, scalable, and aligned with both user and business needs.

I believe strong design comes from thoughtful problem-solving, not just decoration and aesthetics. My approach combines strategy, empathy, and execution ensuring every decision is grounded in purpose and every experience is designed to deliver impact.

Giving back to the Community and Society

In collaboration with IKEA, I helped conceptualize, organize, and promote a series of community-driven creative workshops, including Lippan Art, Mandala Art, Typography Art, Dandiya Night, and Diya Painting sessions. These events were designed to foster creativity, meaningful connections, and hands-on learning experiences for participants of all ages.

From event planning and participant engagement to visual communication and community outreach, I worked closely with cross-functional teams to create memorable experiences that strengthened community participation and enhanced brand engagement. These workshops successfully brought together art, culture, and design while creating an inclusive space for creativity and collaboration.

Proudly Served

Brands

Good design starts with Clarity!!

Design Process

Understand the Problem

Goals • Users • Constraints

Every project begins with understanding what needs to be solved. I align on business objectives, user needs, and technical or operational constraints to ensure the design effort starts with clarity.

Explore the Context

Research • Audit • Insights

I study the existing experience, review comparable solutions, and identify pain points and opportunities to better understand the landscape before designing.

Shape the Solution

Flows • Wireframes • Interface

Using gathered insights, I translate ideas into structured user flows, wireframes, and polished interface designs that address both user and business needs.

Refine Through Feedback

Review • Validate • Iterate

Design improves through collaboration. I gather feedback from stakeholders and users, validate assumptions, and iterate until the solution is stronger and more effective.

Deliver with Confidence

Handoff • Support • Launch

I work closely with developers during implementation to ensure the final product is built accurately and maintains the intended user experience.

"Vivek brings a rare combination of professionalism, ownership, and design excellence to every collaboration. From managing communication and approvals to delivering aesthetically strong creatives, he consistently demonstrated reliability and attention to detail. Working with him was seamless, and his quality of work made us confident in recommending him for future opportunities."

Sanju & Riddhi — IKEA

"Vivek is one of the most creative designers I’ve worked with. His ability to consistently deliver impactful designs while contributing strategically to community growth made him an invaluable part of our initiatives. Beyond his creativity, he is someone I deeply trust and believe has the potential to thrive in world-class organizations."

Ravi Tejj — Microsoft

"What stands out about Vivek is his artistic mindset and his ability to translate design into meaningful business impact. His branding and visual work reflect both creativity and strategic thinking an uncommon blend that inspires those around him. He has the eye of an artist and the mindset of a problem solver."

Ganesh — PhD Scholar at IIT

"Vivek is a talented and passionate UX designer with a keen eye for detail and a strong understanding of both user needs and business goals. He consistently transforms complex problems into intuitive, user-friendly solutions while bringing creativity, research-driven thinking, and collaboration into every project. Any team would be fortunate to have him."

Suraj — Historic Environment Scotland

"Vivek is exceptionally professional, dependable, and consistently delivers beyond expectations. He approaches problems thoughtfully, balances engineering constraints effectively, and provides optimal design solutions even under tight timelines. His work is known for being simple, clean, aesthetically refined, and execution-focused."

Ann Delcamp — Highmark Health